more sustainable products

Quality as a product strategy

To compete with quality rather than price has been a key principle for Fristads from the start. The quality concept includes many aspects – from material and manufacturing but also functionality, comfort and design. For us, making quality garments is the core in our sustainability work. And it all starts with a sustainable product offer and production.

“We are a premium product brand and we deliver quality, as it goes hand in hand with longevity. I often disagree with the claim that high-quality products are more expensive. Users can keep a high-quality product much longer than a product of lower quality. At the end of the day, the cost of one piece of high-quality workwear is lower than three pieces of cheap, low-quality clothes. We deliver high quality and each year we add more dimensions to what quality is.”​​​​​​​

– Lena Bay Højland, Fristads Product Director

“We are a premium product brand and we deliver quality, as it goes hand in hand with longevity. I often disagree with the claim that high-quality products are more expensive. Users can keep a high-quality product much longer than a product of lower quality. At the end of the day, the cost of one piece of high-quality workwear is lower than three pieces of cheap, low-quality clothes. We deliver high quality and each year we add more dimensions to what quality is.”​​​​​​​

– Lena Bay Højland, Fristads Product Director

High quality and more sustainable materials

Sometimes it can be a challenge to find more sustainable materials that meet the same durability standards as conventional materials. We strive continuously to substitute existing materials in our products for more sustainable choices, but we do not do it unless we can secure the durability of the material. Otherwise, the product will not be sustainable in the long run.

Circular product cycle

We work continuously on several projects together with selected customers aiming at giving worn-out workwear a new purpose and using the resources to their full potential.

Circular product cycle

We work continuously on several projects together with selected customers aiming at giving worn-out workwear a new purpose and using the resources to their full potential.

More content for you:

Materials

We carefully choose the materials and fabrics for our workwear based on the performance, durability and environmental impact of the finished garment.​​​​​​​

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Environmental Declaration

The Environmental Product Declaration (EPD) is a tool that guides customers, buyers and those responsible for public procurement to making more insightful decisions.​​​​​​​

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Chemicals

In the textile industry, chemicals are used to process raw materials and give garments specific properties. We work in several ways to ensure that we have the necessary insights.

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